Media Factor, Inc. - Design Agency - Web Design,Custom Webs,E-commerce,Flash Content,Flash Intros,Flash Websites,Promo Banners,Presentations ,CD/DVD Replication,Stage Shows,Animation,Sales Force Tools,Custom scripting,DVD Authoring,Corporate Identiy,Company Colors,Illustration,Custom Graphics,Presentations,Signs,Banners,Packaging,Business Cards,Stationary,Brochures,Folders,Annual Reports,Infomertials,Photography,Time Lapse Photo,Video,TV Commercials,Copy Writing,Product Placement,Web,Flash,CD's,Interactive,Graphic,Design,Print,Materials,Audio,Visual,Marketing,media,factor,Media Factor, Inc., media factor, Media Factor, Alex Merino, merino, Alex, Merino, Kirk, Williams, kirk williams,

We are pleased to high light some of our client Case Studies.

Each Case Study shows the before and after effects of the design solutions and the results the project received when implemented. Please come back and visit often, we are always adding new Case Studies for your review. Also visit the Client Testimonials.

Customer:

21st Century Roofing

Customer's Needs:

To educate their prospective customers about the process of re-roofing as performed by their company as well as inform them of the advantages of having various home improvement items installed.

To redesign their website to achieve a more appealing look and feel as well as to maintain a consistent branding with the new marketing materials. To reformat the content of the navigation for their website with a more user friendly navigation system.

To achieve all items within a tight budget.

Solution:

Creation of a self running CD Presentation with Video footage, 3D animation, 2D Animation, still photos animation and a voice over. Creation of a 2D character to make the presentation friendlier.

Creation of a Website outlining information from the presentation and other materials.

Refurbishing of items used for the presentation into a website in order to minimize cost.

Project in Depth:
	INTRO The project starts outlining the scope of the CD and introducing the various sections. From Reroofing to the Technical Guide there is 5 sections total. The CD version to give away to customers has a stopping action that will finish the presentation in the Contact Us section. The version created for Trade Shows has a looping action that will restart the presentation as it plays in a big screen monitor in the trade show booth.
	REROOFING In order to better illustrate the process of reroofing we went on location with a high end digital camera and a laptop and recorded in time lapse photography mode the whole process of re-roofing. One picture at the time every seven seconds. After collecting the raw footage we converted it to video format and compresses two full work days into just 2 minutes and 10 seconds. The results where an old roof been torn apart and rebuilt with brand new shining tiles from beginning to end in while a voice over explains each step of the way the process of re-roofing.
	POWER VENTS The next concern was to illustrate the benefits of installing a power vent in the attic. The best solution was to create a 3D model of the same house that we had used for the reroofing footage and create a flyby animation inside the attic showing the air flow patterns with a power vent unit installed. A voice over explains the benefits of having the unit installed versus not having it. At the end of the animation transition to still 2D animation and a testimonial been read.
	SKYLIGHTS The second item of interest for the prospective buyer was to have a skylight installed. For the skylight section we chose an animated transition of pictures to illustrate the benefits being highlighted by the voice over. We highlighted the different roof types and then showed pictures of installed skylights that matched the roof type.
	PHOTO ALBUM In order to show some finished projects and cover the many different types of tiles and colors we resorted to include a Photo Album section. This section runs from one picture to the next automatically but has interactive buttons to jump from one picture to another manually in case the user wants to take a better look at something. After 5 seconds the timer resets and moves to the next picture on it's own . At the end of the labs picture the presentation jumps automatically to the next section. 20 different job sites shown.
	TECHNICAL GUIDE Q: And what about those that like to know the complicated stuff ?? A: Let's include a Technical Guide !! This technical guide runs the user through the basic lingo of roofing and depicts a couple of important points.
	IN A NUTSHELL Overall 21st Century Roofing has benefited from this presentation by having a solid, consistent marketing piece that represents their company and illustrates the same points in the same well structured fashion whether a salesman is giving the presentation or a neighbor is showing the cool CD that he got from their Roofing company to a friend. A picture is worth a thousand words... we don't know the word count for video and 3D animation with voice over. You do the math. Consistent branding held in a very affordable 50 MG CD the size of a business card. Provided to you by Media Factor, Inc.